Living in the information age means that we are now bombarded with survey results informing us on a huge range of topic from politics to sleeping habits.

What is a Survey? is a booklet taken from the American Statistical Association (ASA) series of the same name which has been edited by Fritz Scheuren. The booklet has one glaring omission which is a section on online surveys. As it was written sometime ago the omission is understandable but does date the article. Still it gives a good insight to telephone and mail surveys.

Click here to download a copy of the booklet.