10 Best Songs to do Market Research to
September 15th, 2009 by 
Jared Bothwell
Below is a list of the 10 best songs (IMHO) to do market research to.
10. Listen To What The Man Said – Paul Mccartney & Wings
9. Can’t Buy Me Love – The Beatles
8. Good Vibrations – The Beach Boys
7. Cant You Hear Me Calling – Ricky Skaggs (This one goes out to all telephone interviewers)
6. I Can’t Be Satisfied – Muddy Waters
5. Give Me One Reason – Tracy Chapman
4. Some Might Say – Oasis
3. Five Short Minutes – Jim Croce (the best survey length)
2. Keep the customer satisfied – Simon & Garfunkel
1. (I Can’t Get No) Satisfaction – The Rolling Stones
A special mention goes to Speech De Belle who just won the 2009 Mercury prize. Before becoming a prize winning musician she was also a market researcher.
If you think I have left any songs out or challenge my ordering let me know. And for those about to survey ‘We salute you’!
Posted in Funny, Marketing Research | 8 Comments »
September 17th, 2009 at 7:52 pm
I’d add the statistical song: “One in 10″ by UB40. (“A statistical reminder of a world that doesn’t care.” goes the lyric.)
And how about those songs from the women’s survey:
The Lady Don’t Mind (attitude question – brand preference.)
The Lady is a Tramp (demographic question – occupation)
Three Times a Lady (which I think is a coding error)
September 17th, 2009 at 9:28 pm
Nice one Duncan, how about “I feel like a number” by Bob Seger and the Silver Bullet Band for statistical significance.
September 21st, 2009 at 11:03 am
We all need a little humor to survive this field! Thank you for this list.
I’d suggest the following:
Duran Duran “Is There Something I Should Know”…please please tell me now!
John Lennon “Let Me Count the Ways”
September 21st, 2009 at 12:33 pm
Nice choice Julie, like the Duran Duran track.
September 24th, 2009 at 9:16 am
I won’t be fooled again – the Who
September 24th, 2009 at 10:03 am
Nice one Jim, “My Generation” – The Who for those interested in X & Y and the Baby Boomers.
September 28th, 2009 at 3:01 am
Thanks for this delightful topic!
Some Top of Mind Questions.
“What’s love got to do with it?” Tina Turner
“(I want to know) What Kind of Love is This?” Joey Dee & the Starliters
“War (good god, what is it good for?)” Edwin Starr
“Blowing in the Wind” is loaded with great questions. Peter, Paul & Mary or Bob Dylan (the song’s writer)
(Why does my heart go on beating? Why do these eyes of my cry? Don’t they know it’s the) “End of the World” Skeeter Davis
“Why Do Fools Fall in Love?” Frankie Lymon & the Teenagers
“Will You Love Me Tomorrow” The Shirelles, Carol King (songwriter)
Eleanor Rigby (All the lonely people, where do they all come from?) The Beatles
“Where Were You On Our Wedding Day?” Lloyd Price
Reflecting Street Intercepts
“Take It Easy” (I’m standing on the corner in Winslow Arizona) The Eagles
“Standing on the Corner” The Four Lads (from the musical “Most Happy Fella”)
“Kansas City” (I’ll be standing on the corner of 12th Street and Vine) Wilbert Harrison
Tabulations, Types of Responses, Etc.
“I Count the Tears” The Drifters
“1-2-3″ (It’s an easy as A-B-C). Jackson Five
“1-2-3″ Len Barry
“Multiplication” Bobby Darin
“The Count’s Counting Song” Sesame Street
September 28th, 2009 at 7:04 am
Nice list Dan, love the ‘The Count’s Counting Song’ and how he laughs when he sings it.